Our Business Code

RuB, supported by decades of history and experience, international growth, financial strength, competence and employees’ professionality, renews its commitment as follows:

THE CUSTOMER

We all, as a company, set our primary goal as exceeding client’s expectations.

THE INDIVIDUALS

We all, collectively, respect all individuals, support them to reach their goals and work diligently to provide a healthy and safe work environment.

VALUES

We guarantee the full respect of international laws and those of the countries where we operate.
We value the importance of being a Family Company with long term goals.
We care for the environment and protect our Planet resources with quality products and technological manufacturing processes. 

INNOVATION

Innovation is a state of mind. One can’t keep doing the same things and hope to improve. Innovations and improvements bear risks and stress, but strong individuals ponder the former and support the latter.